Trek Research is a small group of smart people that thrive on bringing insight to the emerging markets in the travel industry, such as volunteer-based travel and eco-toursim. Each member of our team brings a different set of skills and strengths to the table — allowing us to be thorough and incredibly good at what we do.
Founders Kristy Holch and Mette Eriksen are experienced market researchers with over 40 years between them in measuring consumer behavior and projecting market trends. Quoted in the press and recognized as specialists in their areas of expertise, Trek's analysts help define markets and lead industry thought through studies and conferences, serving a client list from Fortune 500 to startups.
Trek Research prioritizes integrity, accuracy, and insightful analysis. Our mission is to help grow the market for responsible social impact travel. We believe it has the potential to transform and improve individual lives and our world.
Contact us to find out about how we can help you develop your marketing strategy through our deep industry insight.